
Custom Embroidery in Knoxville, TN
Embroidered hats, polos, jackets and patches, digitized and sewn at 7326 Morton View Lane in Powell, with a print shop on the same floor for art that shouldn't be stitched. Get an estimate by stitch count or call (865) 951-2323.
Search custom embroidery in Knoxville and you probably have a logo, a stack of hats or polos in mind, and one worry. Will the small text turn into a knot of thread? Your art gets digitized here in Powell, we tell you what stitches cleanly and what needs simplifying, and you approve a proof before anything gets sewn. The reward is durable artwork with a textured, handmade feel.
We got our start stitching for the motorcycle industry, and riders still trust us because we live it ourselves. Owner Travis Calhoun came up through Harley stunt riding, founded the apparel brand Outcast Culture MFG and brought the printing in house, and 456 Print Co grew from there. Today the same family runs logo embroidery for brands, businesses, events, bands and clubs, and still makes the custom patches and leather patches we became known for. We draw the artwork for Outcast Culture and for other shops too.
We screen print and run DTF transfers under the same roof as the embroidery machines, so when a design has hairline lettering or a thin gradient that would fight the needle, we print that piece on the same order rather than sending you elsewhere. The right method for each item, and an embroidery quote estimated from your stitch count and confirmed on the proof before you commit.
Looking For Custom Embroidery Knoxville? Start Here
Embroidery Near Me
Searching embroidery near me from Knox County lands you at our shop in Powell, off Emory Road near I-75. Send the art ahead and pick the finished order up in person.
Custom Embroidery Across East Tennessee
We stitch for businesses and crews across Knoxville and the surrounding counties, and finished orders ship coast to coast. Pickup in Powell works too.
Bulk Embroidery Orders
Uniform programs, team hats, event caps and merch drops. Once the file is digitized, the per-piece price drops with quantity, and the same file runs on the reorder.
Rush Embroidery
Need it sooner than usual? Call before you order and tell us the date. We'll say whether the machines have room, and if a stitched piece can't make it, a printed version might.
How Embroidery Pricing And Digitizing Actually Work
Embroidery is priced differently than a print. There are no screens, so a second or a fifth thread color doesn't add a setup the way ink colors do. Stitch count and quantity move the price. A small left chest logo carries far fewer stitches than a full back, so it costs less per piece, and the whole run shares one digitizing file.
Digitizing is the step most people never see. Your logo is a picture. The machine needs a map of every stitch, its direction and its order. We build that file ourselves, so when a font is too small to sew cleanly we thicken it, drop the tagline or suggest a patch, and you hear it from the person doing the work.
Hats behave differently under the needle. A cap goes into a cap-specific hoop that holds the curved front panel steady, and 3D puff raises the letters for the bold, blocky look on trucker hats. Polos, jackets and gloves hoop flat. When a design fights the needle, leather patches and custom hat patches carry fine detail well, and gradients or photos can move to the press on the same order.
- Stitch count sets the price. Bigger, denser art costs more per piece.
- Quantity brings it down. One digitizing file serves the whole run and every reorder.
- Digitizing happens in Powell. Your art becomes a stitch file here, edits included.
- Small text gets simplified. Lettering below a certain height won't stitch legibly, so we thicken or pull it.
- Flat or 3D puff. Flat for detail and polos, puff for bold hat lettering.
- Left chest vs full back. Placement decides stitch count, and stitch count decides price.
- Caps need a cap hoop. A dedicated hoop keeps the curved front centered and level.
- Print when print is right. Tricky art moves to the press and still ships on your order.

Before You Send The Art
| Shop | 456 Print Co, 7326 Morton View Lane, Powell, TN 37849 |
|---|---|
| Embroidered goods | Hats, jackets, polos, gloves, direct-to-garment stitching |
| Patches | Custom patches, leather patches, custom hat patches |
| Stitch styles | Flat embroidery and 3D puff |
| Digitizing | Done in house from your logo or artwork |
| Pricing | Estimated by stitch count and quantity on the live calculator, confirmed on the proof |
| Minimum order | 6 pieces or $200, whichever comes first |
| Also in house | Screen printing, heat transfers / DTF, promo products, artwork design |
| Hats | Hat Design Lab online, blank hats in stock |
| Pickup and shipping | 7326 Morton View Lane, Powell, TN 37849, or ships anywhere in the US |
| Contact | (865) 951-2323, Sales@456printco.com |
Who Orders This From Us
Business Polos And Workwear
Embroidered polos and jackets for crews that meet customers face to face. Logo on the left chest, a name on the right if you want it, and the stitch file is kept so the new hire matches the owner.
Hats For Shops, Clubs And Brands
Trucker hats, dad hats, beanies and flat bills. Build one in the Hat Design Lab, pick from the blank hats we stock, and choose flat stitch, puff or a leather patch for the front.
Riding Clubs And Motorcycle Apparel
Where this shop started. Back patches, chest patches, rockers and stitched vests for riders who want detail that holds up on the road. We ride too, so the layout comes back the way a rider wears it.
Bands, Events And Merch Drops
Embroidered hats and patches sell next to printed tees at the merch table. Both happen here, so one order covers the table, and an online team store lets fans order without you holding stock.
What This Looks Like Finished

Embroidered Hat
Snapback trucker hats in red and green camo, each embroidered on the front with a light blue flying duck over a yellow sun with a black outline.

Embroidered Hat
Black flat bill snapback trucker cap embroidered across the front in white thread script, photographed on a multi-head embroidery machine.

Club Tee
Black tee screen printed in five colors, a retro motorcycle illustration over teal grid lines with pink to yellow brush script lettering.

Screen Printed Tee
Bright orange tee with a two-color screen print, white script lettering outlined in black over a large area code, with the rest of the run stacked behind it.

Screen Printed Tee
Black tank top screen printed in white, gray and gold with tattoo style art, a crowned skeleton, an owl, roses and a script banner.

Club Tee
One motorcycle rally design screen printed on a white tank and a black tee, a rider wheelies a bagger in front of a carved rock face.
Estimate Your Embroidery By Stitch Count
Pick the garment and your stitch count, and the calculator gives an estimate we confirm on the proof. Prefer a person? Call (865) 951-2323 or email Sales@456printco.com and tell us what you need.
Why People Order Here
We Stitch And We Print
When a shop only embroiders, every logo becomes an embroidery job whether it should be or not. Here the press sits a few steps from the needles, so the method suits the art and the advice comes from people who do both.
Digitizing Stays In The Building
The person who turns your logo into a stitch file is the same person who can fix it. Edits happen here, and nothing sews until you sign off on the proof.
Family Owned, Rider Founded
Travis Calhoun built Outcast Culture MFG before this shop existed, so we're picky about how thread looks after a season of wear. 5.0 stars across 51 Google reviews says customers noticed.
From Idea To Box
Send The Art
Upload your logo, or describe the idea and our artists draw it. A clean photo of the design gets us started.
We Digitize And Proof
We turn the art into a stitch file, flag any text too small to sew, and send a proof with the stitch count and your price.
Pick The Goods
Choose hats from the blanks in stock or the Hat Design Lab, and polos, jackets or gloves from our catalog. Decide on flat, puff or a patch.
We Sew, You Pick Up Or We Ship
The order runs on our machines in Powell. Pick it up at the shop or we ship it anywhere in the US.
What Google Reviewers Say About Us
Straight from Google, unedited.
“AMAZING Company!! I came in on a very very short notice and he was willing to help out and got it done very quick. Super friendly & easy going. I would recommend this company to anyone and any business! 10000000/10!”
“Travis at 456printco is a stand up professional and a master of his craft. From helping with designs and facilitating quick turn around times, he is my only choice for quality t shirts and promotional items.”
“Wonderful experience with 456 Print Co! Travis was always quick to respond to my many many questions and the prints turned out even better than expected! Pricing was more reasonable than ordering online from the popular screen printing companies.”
Estimate The Stitches Yourself
Choose the hat or garment, set the quantity and estimate the stitches. The calculator shows an estimate right away, and we confirm the price on the proof before the machines run.
Rather talk it through? Send us the details here and we will price it by hand.
Things Customers Want To Know
How much does custom embroidery cost in Knoxville?
Stitch count and quantity decide it. The live pricing calculator gives an estimate once you pick the garment and your best guess at the stitch count, and we confirm the price on the proof. A left chest logo costs less per piece than a full back, and thread colors aren't the driver. The embroidery minimum is 6 pieces or $200, whichever comes first.
My logo has tiny text. Will it embroider?
Probably not at the size you're picturing, and we'll say so on the proof rather than let it sew into a knot. We thicken the lettering or move that detail to a patch or a print, with your OK first.
What is digitizing and why do I need it?
A machine can't read a JPEG. Digitizing converts your art into a stitch file with every stitch's direction and order. We do it in house, so revisions happen where the sewing does, and the file is kept for reorders.
Do you do 3D puff embroidery on hats?
Yes. Puff uses foam under the thread to raise bold lettering and suits chunky block letters on trucker and snapback caps. Fine detail stays flat or goes on a patch.
Can you make patches instead of stitching straight onto the garment?
Yes, both. Custom embroidered patches, leather patches and hat patches are a big part of what we make, and they hold fine detail better than direct stitching on some fabrics. We sew them on or hand them over loose.
What if my design would look better printed?
Then we print it. Screen printing and DTF run in the same shop, so a gradient logo or a photo goes to the press while the hats stay embroidered, on one order.
Do I have to come out to Powell?
No. Send the art online, approve the proof by email, and we ship across the US. Local customers are welcome to swing by the shop in Powell instead.
Can I embroider a hat I design myself?
Yes. Pick the cap style and place your logo in the Hat Design Lab. We sell the blank hats too, so you can hold the exact cap first, then choose how the front gets stitched.
Find 456 Print Co
Powell, TN 37849
Pickup in Powell or we ship